Consumer-Promotion

Consumer-Promotion
Con|su|mer-Pro|mo|tion
[kən'sju:məprəmouʃən] die; -
<aus engl. consumer promotion zu consumer »Verbraucher, Konsument« (dies über to consume aus lat. consumere »ver-, aufbrauchen, verzehren«) u. promotion (vgl. 2Promotion)>
Bez. für auf die Endverbraucher eines Produktes abzielenden Formen der Verkaufsförderung, z. B. Gewinnspiele u. Probenverteilung

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